BBA in General

The Bachelor of Business Administration (BBA) is a three-year degree program meticulously designed with a focus on industry readiness and market trends. This program integrates core business disciplines with modern technology and innovation, offering a comprehensive learning experience that prepares students for the ever-evolving world of business.

In the first year, students are introduced to the fundamentals of business, including Management Principles, Marketing, Accounting, and Business Communication. They also gain an understanding of Economics, Business Law, and Organizational Behavior.

In the second year, students build on their foundational knowledge by exploring advanced business subjects such as Financial Management, Human Resources, Business Strategy, and Entrepreneurship. They also delve into Digital Marketing, Business Analytics, and Consumer Behavior.

In the third year, students deepen their knowledge in specialized areas such as International Business, Supply Chain Management, Corporate Governance, and Business Ethics. They also gain practical experience through internships, offering valuable exposure to real-world business operations and challenges.

Throughout the program, students have the opportunity to choose from various electives in fields such as Business Technology, Innovative, and Leadership, helping them acquire specialized skills to excel in their careers and stand out in the job market.

The career path in the business world is dynamic, rewarding, and full of opportunities. A graduate of this program can explore various career avenues in the business sector, such as:

• Business Consultants
• Marketing Managers
• Financial Analysts
• Human Resources Managers
• Brand Strategists
• Entrepreneurs
• Supply Chain Managers
• Sales Managers